Writing Lab: Creative Writing
| Degree programme | Business Administration: International Marketing & Sales |
| Subject area | Business and Management |
| Type of degree | Master Part-time Summer Semester 2025 |
| Course unit title | Writing Lab: Creative Writing |
| Course unit code | 800101010600 |
| Language of instruction | German, English |
| Type of course unit (compulsory, optional) | Elective |
| Teaching hours per week | 2 |
| Year of study | 2025 |
| Level of the course / module according to the curriculum | |
| Number of ECTS credits allocated | 3 |
| Name of lecturer(s) | Natasha DOSHI |
Active participation and willingness to exchange ideas and texts are essential for the success of the writing lab.
Time slot: Intensive training week 2-5 June 2025
Course language: German / English
Course occupancy: Minimum 12 persons / Maximum 18 persons
Course costs: None
Sustainability: SDG 4 - lifelong learning
This module offers an introduction to the topic of creative writing and its use and application in the context of various professional writing assignments and writing projects.
The module discusses topics such as creativity techniques, optimisation of the writing process, writer s block, reflective writing, editing, etc. In addition, various text genres (short story, script, poem, report, interview) will be explored. Students will learn how they can apply such creative writing tasks to their self-regulated learning process in their specific subject field. The individual writing process and the written texts will be presented in the format of a portfolio at the end of this module.
This module offers a thorough introduction to the topic of creative writing. At the end of the writing lab successful students are able to:
- Apply creative writing methods in their daily writing tasks or major writing projects (study & job).
- Apply reflective writing in a professional context (study & job).
- Write and edit their texts in a structured way and react to (peer-)feedback.
- Develop and create a professional portfolio.
- Teaching and studying lab with various phases (input, activation, reflection)
- Individual writing exercises
- Group writing activities
- Peer-feedback
- Active participation
- Portfolio
For further questions please contact: natasha.doshi@fhv.at
Gesing, Fritz (2014): Kreativ schreiben : Handwerk und Techniken des Erzählens. Köln: DumMont.
Kruse, Otto (2007): Keine Angst vor dem leeren Blatt. Ohne Schreibblockaden durchs Studium. 12., völlig neu bearb. Aufl. Frankfurt: Campus-Verlag.
Pyerin, Brigitte. (2014): Kreatives wissenschaftliches Schreiben. Tipps und Tricks gegen Schreibblockaden. 4. Auflage. Weinheim/Frankfurt: Beltz Juventa.
Werder, Lutz (2007): Lehrbuch des kreativen Schreibens. Wiesbaden: Marix.
In-class lecture with compulsory attendance.